20 things we learned during INBOUND2020

NOTE: INBOUND is Hubspot’s annual conference. The conference features three days of instruction, networking, and keynote speeches from national figures (like which ranges from Bob Iger to Chrissy Teigen.) This year, instead of heading to Boston, we headed to our...
3 reasons your branding should evolve.

3 reasons your branding should evolve.

The case for evolution: why evolving your brand is better than blowing it up. Re-branding can be fun. But it’s not fun like jogging with a weiner dog, it’s fun like being wide open on a Ducati 959 Panegali. That is to say, it’s a bit terrifying, and if something goes...
WTF is a CDN?

WTF is a CDN?

This is what the internet feels like with a CDN. Sort of. The other day, a client gave us the green light to move their site. They’d been on a cheapo shared hosting plan that might be great for hosting a blog that no-one reads, but wasn’t a match for an...
Failure is just the beginning.

Failure is just the beginning.

The other day I was reading a particularly inspiring post, The Surprising Benefits of Failure, from Think with Google (Sidebar: Think with Google is awesome. If you aren’t subscribing already, you should.)  It’s a great post because it talks about the importance of...