Digital Marketing Case Study for More Leads

Case study: Columbia College Hollywood

Columbia College Hollywood is a private, nonprofit liberal arts college located in Los Angeles, California. They came to us because they wanted a website that had a more modern user experience and provided potential and current students with easier paths to the content they needed. We worked with them to create a new site and Inbound Marketing plan with the goal of increasing application rates and enrollment, and saw great results!

700 pages

in 4 weeks to launch new design

In a short amount of time, we migrated and organized a huge amount of content to match new user paths. 

26%

conversion rate for new lead gen. form

We created a shorter, more concise form that asked for only a few key pieces of information.

15%

reduction in bounce rate

By creating valuable content that was shown on the page in a more visually appealing way, we drastically reduced bounce rates.

“They are a supremely dedicated team, laser focused on results. I interviewed seven similar
agencies for our digital marketing and Mindscape came out on top. They did not disappoint.​”

JEREMY SCHELLIE | MARKETING & COMMUNICATIONS MANAGER | EPS SECURITY

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