Getting more leads, sales & profit.
As the driver of revenue for your business or organization, you require something more sophisticated than increased traffic. You need the right traffic, right user experience, and the right message that can set you apart. You also need to do it cost-effectively. Our performance optimization service is focused on creating and executing short and long-term strategies annually in alignment with your business goals.
When you partner with us, you hire a team of developers, designers, strategists, and analysts focused on increasing your conversions, whether they’re leads or eCommerce sales.
Performance Optimization Services
User Path Planning/Buyer Persona Development
The ultimate goal of every marketing strategy is to connect your business with buyers and guide them down a path to purchase. We define clear user paths for each target segment, address calls-to-action the audience is seeking, and align optimized content to specific pages to move them effortlessly through conversion.
Conversion Rate Optimization
Getting a ton of additional website traffic can be wonderful, but what if you can achieve your goals with the traffic that is already coming to your site? Our approach focuses on ways to make that happen by leveraging the traffic you’re already getting to boost your business.
Landing Page Optimization
You have clearly identified your business goals, outlined the target audiences, and developed a strategic plan for gaining that audiences’ attention. A clearly optimized landing page is crucial for turning this traffic into customers, new qualified leads, or subscribers.
A/B & Multivariate Testing
Often times there may be several possible solutions to testing a hypothesis. A/B and multivariate testing removes the guesswork typically associated with website changes and backs update decisions with real user data.
Reporting & Analysis
By monitoring and measuring your online performance, we are able to identify business opportunities and develop hypotheses for improving the performance of your marketing efforts.
“They are a supremely dedicated team, laser focused on results. I interviewed seven similar agencies for our digital marketing and Mindscape came out on top. They did not disappoint.”
JEREMY SCHELLIE | MARKETING & COMMUNICATIONS MANAGER | EPS SECURITY