Portfolio

Babbitt’s Powersports Websites

Client: Babbitt’s Powersports|What We Did: Information Architecture, UX Design, Development, HubSpot, Paid Management

Shifting Focus to Parts: A Modern Redesign for Babbitt’s Powersports

In the redesign of Babbitt’s Powersports and its 10 brand partshouses, the emphasis was on shifting focus to parts on the homepage, enhancing visibility and accessibility. We created a visually striking and modern interface that enhances the user experience, positioning Babbitt’s as a leader in the powersports industry. The updated design not only modernized the websites but also provided a cohesive brand identity across all sites, ensuring the user could seamlessly navigate to the parts they need.

Visit the Website

 

01 | Simplified Hero W/ Parts Focus

02 | Partshouse Homepages

03 | Mobile

04 | Interior Pages

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