Website Design & Development
Awareness
Awareness: The customer experience journey begins with a user becoming aware of your brand. Tactics like SEO, PPC, and social media marketing can help you spread awareness of your brand and drive traffic to your website.
Acquisition
Acquisition: Once a user is familiar with you and begins visiting your website, you need to make sure they have a clear path to making contact with you. That could take the form of a content offer such as an ebook, quiz, or guide or could be something simple like a contact form.
Activation
Activation: After a user becomes a lead, you need to help them along in their buying journey by providing them with answers to any questions they may have or any information they may need about your products or services. Things like email nurture campaigns, lead segmentation, and personalization can help you here.
Revenue
Revenue: Once a lead has all of the information they need to make their decision, how can you ensure they choose your business? Case studies, cart-abandonment campaigns, and competitor comparisons are great tactics to employ at this stage.
Retention
Retention: The journey doesn’t end after your user becomes a customer. You need to focus on retaining your users via personalized content, deals and discounts, and other re-engagement tactics.
Reputation
Reputation: Even after someone has become a loyal customer, their journey isn’t over. To make them advocates for your brand, you need to show them you care about their opinion and are willing to make changes to improve their experience. Things like review solicitation campaigns and loyalty programs are great for this stage.
Hover over the circle/label to learn more about each stage.
Click each circle/label to learn more about each stage.
Outcomes
- Increase Conversion Rate
- Increase Engagement
- Increase Sales
- Increase Revenue
- Improve Reputations
Timeline to Results
Creating a new website generally takes 60-90 days depending on your needs. You can expect to see meaningful results 90-days after website launch.
This tactic pairs well with:
Strategic Planning
Strategy planning can help you create a website that doesn’t just look better, but performs better.
Content Writing
Often times, a new website design requires new content or adjustments to current content to make the designs truly thrive.
SEO
SEO services will help your website rank with the search engines once it goes live.
More than just a fresh coat of paint.
Many website design companies only focus on improving the visual layer of your website, and while that is certainly important, improving just the visual layer likely isn’t going to lead to an improvement in performance. At MINDSCAPE, we focus on creating a website that will guide users effortlessly through their buying process so you can get more traffic, more leads, and more customers without having to go out there and get them yourself.
Website Plan
Receive a full plan for your website including user path planning, qualitative and quantitative review, site map recommendations, and more. If you’d like a deeper dive into your entire Customer Experience, consider a Growth Plan instead.
Website Design & Dev
Receive new page templates that elevate your brand and engage users in completely new ways.
Content Migration
Building your site is just start! We take the time to migrate all the content from your current site to the new site. This includes resizing images and making sure the final page looks great and performs well.
Hosting & Maintenance
Host your site on MINDSCAPE’s dedicated environment featuring Google’s self-healing architecture. Optionally, receive ongoing support and maintenance to ensure your website continues to perform effectively.
Beauty and brawn in equal measure.
We’re not satisfied with designing beautiful websites. We build websites that are powerful, secure, and built to grow your business. Work with us, and we’ll give you a website that looks like an angel and works like a mule.
Website Pricing
Our prices may vary depending on your website environment, research/strategy needs, amount of current and planned content, and available design elements you have in place.
Website Design and Development
Improve the look, feel, and performance of your website by investing in design and development from MINDSCAPE. We can help you elevate your current brand or create completely new styles depending on your needs!
- Website Plan
- Wireframe Creation
- Template Design
- Template Development
- Content Migration
- On-page SEO
- Plug-in Set-up
- Analytics and Tracking Set-up
- Form Set-up and Routing
- Integration with Current Tools
Starting at $20,000
Pricing may vary based on your needs, please contact MINDSCAPE for an exact quote.
Free Website Grader!
This powerful (but free) tool evaluates your website based on performance, SEO, mobile experience, and security in seconds and tells you how to improve it.
Ways to Engage with MINDSCAPE
Like all of our services, we can build your website as part of an going retainer engagement, as a one-off project, or we can provide on-demand tactical support.
Retainer-based Engagement
Ongoing partnerships designed to identify, pursue, and achieve long-term goals and enhance your overall customer experience.
Project-based Engagement
Fixed-scope projects led and executed by the MINDSCAPE team. Perfect for those who have a need for a siloed strategic examination, assessment, audit, report, or asset creation without being bound to an ongoing engagement.
Tactical Engagement
Fixed or ongoing engagements, that are led by your team. Ideal for those who have internal strategy and management, but need some assistance with execution.
Celebrating 20 Years
ABOUT MINDSCAPE
We may call ourselves a digital marketing agency to appease the SEO gods, but digital marketing doesn’t fully encompass what we do. We aren’t just focused on creating beautiful websites or enticing ads. We aren’t just focused on sales revenue or ROI. We go beyond that to help our clients create longterm, positive change for their businesses. We help them create customer experiences that don’t just deliver results, but make their lives easier.
Request a Quote.
If you’re interested in one or more of our services, you can inquire about the service/s or request a quote by clicking the button below. If you aren’t sure what services would have the biggest impact for your business, we’d more than happy to talk through your goals with you.
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