by Rachel Cohen | Oct 8, 2019 | Inbound Marketing, Podcast, Season 3
Episode 30: A/B and Multivariate Tests, What You Need to Know Click the play button below to tune in to the episode! We are at the end of our THIRD season! 30 Episodes of our #InTheWeedsPodcast already. In this last episode, we get in the weeds with our Chief Strategy...
by Rachel Cohen | Oct 8, 2019 | Inbound Marketing, Podcast, Season 3
Episode 29: Facebook Advertising Click the play button below to tune in to the episode! In Episode 9 of Season 3, we get in the weeds all on Facebook Advertising. We discuss the different options you can choose from, how important having an end goal is prior to...
by Rachel Cohen | Oct 8, 2019 | Inbound Marketing, Podcast, Season 3
Episode 28: ADA Compliance within Web Design Click the play button below to tune in to the episode! In Episode 8 of Season 3, we discuss ADA Compliance within Web Design. Americans with Disability Act is a civil rights law that prohibits discrimination based on...
by Rachel Cohen | Oct 8, 2019 | Inbound Marketing, Podcast, Season 3
Episode 27: User Path Planning, the First Steps Click the play button below to tune in to the episode! On Episode 7 of Season 3, we are joined again with our Strategist Connor as he discusses User Path planning. We go in the weeds on what it is and why it is...
by Rachel Cohen | Oct 8, 2019 | Inbound Marketing, Podcast, Season 3
Episode 26: Integration of Technology Click the play button below to tune in to the episode! In Episode 6 of Season 3, we ask what pains or symptoms might one have in which to consider integrating technology into their marketing efforts? We then discuss possible...
by Rachel Cohen | Oct 8, 2019 | Inbound Marketing, Podcast, Season 3
Episode 25: Marketing Automation to Avoid Human Error Click the play button below to tune in to the episode! We are halfway through Season 3! In Episode 5 we discuss how to leverage marketing automation to make your life easier and to avoid human mistakes. We give an...