Easy Navigation = Lower Bounce Rate!

Easy Navigation = Lower Bounce Rate!

Let me ask you a question. Have you ever left a web page with in minutes of arriving, because it wasn’t easy to find the information you were looking for and quickly navigate to it? I’m sure that all of us have done is once or twice. In marketing, we...
Failure is just the beginning.

Failure is just the beginning.

The other day I was reading a particularly inspiring post, The Surprising Benefits of Failure, from Think with Google (Sidebar: Think with Google is awesome. If you aren’t subscribing already, you should.)  It’s a great post because it talks about the importance of...
MINDSCAPE’s November Newsletter

MINDSCAPE’s November Newsletter

MINDSCAPE MattersOn October 28th, the MINDSCAPE team spent a beautiful fall morning planting trees in downtown Grand Rapids as a part the Mayor’s Greening Initiative Planting. It was great to see so many members of the community coming together to make a...